All indications from survey results for our first webinar “Prerequisites for Customer Satisfaction” indicate we are headed in the right direction with the webinar series and The Customer Experience Discussion. Here are some of the important indicators:
- Strong Attendance – About 95 homebuilding professionals participated in our very first webinar.
- Everyone Stayed for Overtime – Virtually all the participants stayed connected for the duration of the webinar plus 10 minutes of overtime.
- Very Positive Survey Response – All 17 participants responding indicated the likelihood was “high” or “very high” that they or a member of their team would attend the next webinar in the series.
My favorite quote about what a participant liked is “I have attended very few webinars and this exceeded my expectations in every aspect.”
Area for Improvements:
- Not enough time for questions and answers.
- At times the presenters moved too quickly through important content.
- Provide the slides of the presentation to participants in advance.
- Since we have many participants in Canada, a presenter representing their markets would provide a helpful perspective.
There were many additional helpful comments that we appreciate which you can viewed using this link. We will work toward improvements in all of these areas.
Next Up: Referral Sales – Would you like to help us present?
The next webinar topic is” “Referral sales strategies: Best practices to achieve better sales referral rates”- November 3rd at 1:00 PM Central, 2010. We have identified one builder presenter and we are looking for another builder with referral sales experiences they would like to share. Charlie Scott will facilitate this discussion and help with the presentation preparation. Please contact any of us (Chip, Charlie or me) if you might be interested in presenting.
Tim Kassouf, Builder 1440
The Customer Experience Discussion 